I think people make innovation much more complicated than it needs to be.

Of course, it is worth it to take the time to think carefully through your assumptions, and ensure you at least have hypotheses around how you will create value. But use the analysis as a way to focus attention on the most critical assumptions, rather than spend a ton of time massaging the numbers.

Why do people do crossword puzzles? There's no reward for completing one, but some people just like the challenge.

Some people who were central to former success aren't the right people for your future success.

In the face of uncertainty, many companies will default to asking their innovators to study and analyze, which can't actually ever provide a definitive answer.

Anytime you see a constrained market, where consumption is limited to those who have special skills or are wealthy, that signals an opportunity for innovation.

Leaders today face challenges for which they are utterly unprepared.