Throughout my athletic career, the overall goal was always to be a better athlete than I was at the moment – whether next week, next month or next year. The improvement was the goal. The medal was simply the ultimate reward for achieving that goal.
Sebastian CoeIt is really important that we promote competitive support in schools. It is very important that we recognise that has to be underpinned by good quality physical education and by getting people into patterns of exercise.
Sebastian CoeVision is a romantic thing. We have got into 'talent identification'. I am much more interested in passion - finding people who are really excited about doing something.
Sebastian CoeSport is a universal language, building more bridges between people than anything else I can think of.
Sebastian Coe