As for "Don't be evil," we have tried to define precisely what it means to be a force for good-always do the right, ethical thing. Ultimately, "Don't be evil" seems the easiest way to summarize it.

Today, if you want to access a typical out-of-print book, you have only one choice - fly to one of a handful of leading libraries in the country and hope to find it in the stacks.

Too few people in computer science are aware of some of the informational challenges in biology and their implications for the world. We can store an incredible amount of data very cheaply.

The kind of environment that we developed Google in, the reason that we were able to develop a search engine, is the web was so open. Once you get too many rules, that will stifle innovation.

We came up with the notion that not all web pages are created equal. People are – but not web pages.

Too many rules will stifle innovation.

If you had all the world's information directly attached to your brain, or an artificial brain that was smarter than your brain, you'd be better off.