The best way to honor someone who has said something smart and useful is to say something back that is smart and useful. The other way to honor them is to go do something with what you learned.

Hope without a strategy doesn’t generate leadership. Leadership comes when your hope and your optimism are matched with a concrete vision of the future and a way to get there. People won’t follow you if they don’t believe you can get to where you say you’re going.

Micro trends matter more than macro ones, but most of all, people matter. Individual human beings with names and wants and interests.

The Internet is going to change marketing before it changes almost anything else, and old marketing will die in its path.

The only thing that makes people and organizations great is their willingness to be not great along the way. The desire to fail along the way to reaching a bigger goal is the untold secret of success.

The paradox is that by the time you get to be senior, the decisions that matter the most are the ones that would be best made made by people who are junior.

Your art is what you do when no one can tell you exactly how to do it. Your art is the act of taking personal responsibility, challenging the status quo, and changing people.