The self has no boundaries except those it accepts out of ignorance

Hope without a strategy doesn’t generate leadership. Leadership comes when your hope and your optimism are matched with a concrete vision of the future and a way to get there. People won’t follow you if they don’t believe you can get to where you say you’re going.

The world of comic book collecting is not a pretty place. For a bunch of guys who like good-over-evil stories, you sure meet a lot of morally bankrupt assholes.

When you fall in love with the system, you lose the ability to grow.

When you focus on delighting an audience you care about, you strip the masses of their power.

Marketing is about spreading ideas, and spreading ideas is the single most important output of our civilization.

People do not buy goods and services. They buy relations, stories and magic.