Normal is fading away. Governments and industries and schools like normal, because it's easier, it scales and it's profitable. But people don't like it - we want to be who we are, not who some marketer tells us to be.

After you produce you can select. you can curate. you can censor. But for now, have bad ideas, lots and lots of bad ideas.

In a digital world, the gift I give you almost always benefits me more than it costs.

One reason I encourage people to blog is that the act of doing it stretches your available vocabulary and hones a new voice.

All Marketers are liars tell stories.

I think it's fascinating to note that some of the most successful organizations of our time got there by focusing obsessively on service, viewing compensation as an afterthought or a side effect. As marketing gets more and more expensive, it turns out that caring for people is a useful shortcut to trust, which leads to all the other things that a growing organization seeks.

While you may have made money doing something a certain way yesterday, there's no reason to believe you'll succeed at it tomorrow.