And it doesn't matter to me whether you're running a coffee shop or you're an intellectual or you're in business or flying hot air balloons. People who can spread ideas, regardless of what those ideas are, win. But consumers, they got way more choices than they used to and way less time.

The key to success is to find a way to stand out--to be the purple cow in a field of monochrome Holsteins.

Confusion sets in when you're not sure if your product or service is bought or sold, or worse, if you are a salesperson just waiting for people to buy.

If you try to delight the undelightable, you've made yourself miserable for no reason.

Data is not useful until it becomes information.

Be relentlessly generous, without focusing on when it will come back to you.

Positive thinking doesn't guarantee results, all it offers is something better than negative thinking.