A brand is the set of expectations, memories, stores and relationships that, taken together, account for a consumer's decision to choose one product or service over another.

Bullhorns are overrated: having ten times as many Twitter followers generates approximately zero times as much value.

If you don't get it built, the work doesn't matter.

Go ahead and act as if your decisions are temporary. Because they are. Be bold, make mistakes, learn a lesson, and fix what doesn't work. No sweat, no need to hyperventilate.

The internet was supposed to homogenize everyone by connecting us all. Instead what it's allowed is silos of interest.

Go ahead, do something impossible.

Playing the game is a form of winning the game. In those competitions, we win by being resilient.