Giving people what they want isn't always what they want.

The sound of a small bell during a dark night, is louder than the din of traffic outside your window during rush hour. Surprise and differentiation have far more impact than noise does.

Own your dreams. There is no better way to make them happen.

Perhaps your challenge isn't finding a better project or a better boss. Perhaps you need to get in touch with what it means to feel passionate. People with passion look for ways to make things happen.

Marketing management is now tribal leadership.

A customer is never out of warranty, even if his product is.

It turns out that the people who like their jobs the most are also the ones who are doing the best work, making the greatest impact, and changing the most.