The resistance is not something to be avoided, it's something to seek out.
Everyone has a comfort zone. Worth considering: How hard (and how often) are you willing to work to get out of it? You can turn that into a habit if you choose.
If you can't sell to 1 in 1000, why market to a million?
If not enough people doubt you, you're not making a difference.
We've greatly exaggerated the risk of sinking, without celebrating the value of swimming.
The job is not your work; what you do with your heart and soul is the work.