Real content marketing isn’t repurposed advertising, it is making something worth talking about.

If failure is not an option, neither is success. Innovation is just repeated failure till you come up with something that works.

Fundamentalist is a person who considers whether a fact is acceptable to their faith before they explore it. As opposed to a curious person who explores first and then considers whether or not they want to accept the ramifications.

I've never once met a successful blogger who questioned the personal value of what she did.

You market when you hire and when you fire. You market when you call tech support, and you market every time you send a memo.

I don't think there's a shortage of remarkable ideas. I think your business has plenty of great opportunities to do great things. Nope, what's missing isn't the ideas. It's the will to execute them.

The big win is when you refuse to settle for average or mediocre.