It's easy to be afraid of taking a plunge, because, after all, plunging is dangerous. And the fear is a safe way to do nothing at all. Wading, on the other hand, gets under the radar. It gives you a chance to begin.

Sooner or later, the ones who told you that this isn't the way it's done, the ones who found time to sneer, they will find someone else to hassle. Sooner or later, they stop pointing out how much hubris you've got, how you're not entitled to make a new thing, how you will certainly come to regret your choices. Sooner or later, your work speaks for itself. Outlasting the critics feels like it will take a very long time, but you're more patient than they are.

Bullhorns are overrated: having ten times as many Twitter followers generates approximately zero times as much value.

When you put your ideas in the world, then, and only then, do you know if they're real.

The nature of revolutions is that they destroy the perfect and enable the impossible.

It’s okay. Let your ego push you to be the initiator. But tell your ego that the best way to get something shipped is to let other people take the credit. The real win for you (and your ego) is seeing something get shipped, not in getting the credit when it does.

Market-driven design builds the success of the product's marketing into the product itself.