Perhaps marketing is about to transition to a new kind of profession, one that requires insight, dedication and smarts.
Seth GodinThose that spend the most effort in search of shortcuts are often the most disappointed and the least successful.
Seth GodinNew fashions (of all sorts) come from unexpected places, not from the arbiters of what's correct.
Seth GodinIt will take you less time and effort to do a thing the difficult way than it will to buy, try and discard all the shortcuts.
Seth Godin