Good marketers tell a story.
There's no shortage of remarkable ideas, what's missing is the will to execute them.
People rarely buy what they need. They buy what they want.
The challenge with being an initiator of projects is that you are never, ever done.
The public square is more public than ever, but minds are rarely changed in 140 character bursts and by selfies.
Your audacious life goals are fabulous. We're proud of you for having them. But it's possible that those goals are designed to distract you from the thing that's really frightening you--the shift in daily habits that would mean a re-invention of how you see yourself.