One way to work the system is to work the system. The other way is to refuse to work it.
Content marketing is the only marketing left
Be bold, make mistakes, learn a lesson, and fix what doesn't work.
The people that are doing work that matters aren't doing work thats popular. They're just doing work that changes some people.
Perfect can't possibly be the goal, we're left with generous, important and human instead.
All the good things in my career are a direct descendant of what I did and learned at #โ camp