If you have no wish, how can it possibly come true?
Part of leadership (a big part of it actually) is the ability to stick with the dream for a long time.
Figure out the people part and the technology gets a whole lot simpler.
Don't try to be the 'next'. Instead, try to be the other, the changer, the new.
Don't waste time looking for a better pencil: learn to write better.
For most modern marketers, quantity isn't the point. What matters is to matter. Lives changed. Work that made an actual difference. Connection.