The goal of a marketing interaction isn't to close the sale, any more than the goal of a first date is to get married. No, the opportunity is to move forward, to earn attention and trust and curiosity and conversation.

You dont need to convince everyone. All you need to do is motivate people who choose to follow you.

The secret of leadership is simple: Do what you believe in. Paint a picture of the future. Go there. People will follow.

Criticism comes to those who stand out.

Put aside your need for a step-by-step manual and instead realize that analogies are your best friend.

I don’t think the shortage of artists has much to do with the innate ability to create or initiate. I think it has to do with believing that it’s possible and acceptable for you to do it. We’ve had these doors open wide for only a decade or so, and most people have been brainwashed into believing that their job is to copyedit the world, not to design it.

Organizations that destroy the status quo win. Whatever the status quo is, changing it gives you the opportunity to be remarkable.