Products that are remarkable get talked about.
Low price is a great way to sell a commodity. That's not marketing though, that's efficiency.
Your positions on EVERYTHING are based on the story you tell yourself and not some universal fact from the universal fact database.
If you can't make money from attention, you should do something else for a living.
Anything worth achieving in life has a dip
You're competing against people in a state of flow, people who are truly committed, people who care deeply about the outcome.