If you are deliberately trying to create a future that feels safe, you will willfully ignore the future that is likely.
Seth GodinHow often do our heroes stand still? It's hard to imagine Spock and Kirk landing on a planet and just relaxing for a month or two. Just hanging out has nothing to do with boldly going where no one has gone before. What makes us different from every other creature is that we go places, places we've not gone before. We do it willingly, and often. What makes our work and our life interesting is discovery, surprise, and the risk of exploration.
Seth GodinI intentionally abandoned the hard stuff early on because not only do I think it's useless, I think it's a distraction.
Seth GodinArt is the work of a human being โ something a person does with generosity to touch someone else to make a change for the better.
Seth GodinPersonalizatio n wasn't supposed to be a cleverly veiled way to chase prospects around the web, showing them the same spammy ad for the same lame stuff as everyone else sees. No, it is a chance to differentiate at a human scale, to use behavior as the most important clue about what people want and more important, what they need.
Seth Godin