Tell your lizard (brain) to shut up.

The goal, then, isn't to draw some positioning charts and announce that you have differentiated your product. No, the opportunity is to actually create something that people choose to talk about, regardless of what the competition is doing.

'How was your day?' is a question that matters a lot more than it seems.

Kickstarter isn't a profit center, it's an organizer and an instigator.

If you're not willing to face the abyss of choice, you will almost certainly not spend enough time dancing with opportunity.

The application process changes the list of who applies. Your applicants reflect your methods.

The enemy of creativity... is fear. We're all born creative, it takes a little while to become afraid. A surprising insight: an enemy of fear is creativity. Acting in a creative way generates action, and action persuades the fear to lighten up.