Tell your lizard (brain) to shut up.

Isn't the drawing board the place where all the best work happens? It's not a bad thing to go back there. It's the entire point.

Empathy requires something extremely difficult: accepting the fact that we are not and never will be in the other person's shoes. There's no rational, universal course because individuals have different goals, different worldviews and different experiences.

Practice works because practice gives us a chance to relax enough to make smart choices.

Making an average pitch to average people, or having an average gala for average people isn't going to scale anymore. You've got to find the people who care. Those people are worth all of your time.

If you wait until there is another case study in your industry, you will be too late!

Say what you believe and see who follows.