The essence of marketing today is to tell a story to people who want to hear it, in a way that resonates with them so they are likely to either respond or connect to you, or tell their friends.

Measurement is fabulous. Unless you're busy measuring what's easy to measure as opposed to what's important

Where do you put the fear when you choose to innovate? The fear is there, but you have to find a place to put it.

It always feels too soon to leap. But you have to. Because that's the moment between you and remarkable.

Seek out habits that help you overcome fear or inertia. Destroy those that do the opposite.

The enemy of creativity is fear.

I learned that a long walk and calm conversation are an incredible combination if you want to build a bridge.