Persistence isn't using the same tactics over and over. Persistence is having the same goal over and over.

The fatigue was there, but some people understood that putting it aside was the single most important factor in succeeding.

Leadership, on the other hand, is about creating change you believe in.

So sure, start with a slogan. But don't bother wasting any time on it if you're merely going for catchy. Aim for true instead.

It's entirely possible that there won't be a standing ovation at the end of your journey. That's okay. At least you lived.

Perhaps marketing is about to transition to a new kind of profession, one that requires insight, dedication and smarts.

Many people believe that great designers get great clients. It's the other way around.