Great leaders don't try to please everyone. Great leaders don't water down their message in order to make the tribe a bit bigger. Instead, they realize that a motivated, connected tribe in the midst of a movement is far more powerful than a larger group could ever be.
Seth GodinArt is the act of doing work that matters while dancing with the voice in your head that screams for you to stop.
Seth GodinThe problem with taking offense is that it's really hard to figure out what to do with it after you're done using it. Better to just leave it on the table and walk away. Umbrage untaken quietly disappears.
Seth GodinCompetition validates you. It creates a category. It permits the sale to be this or that, not yes or no.
Seth Godin