One bad review doesn't ruin my day because I realize what a badge of honor it is to get a bit of criticism at all.
Seth GodinOne way to think about running a successful business is to figure out what the least you can do is, and do that.
Seth GodinWhat marketers used to do is make average products for average people. That's what mass marketing is. They would ignore the geeks, and - God forbid - the laggards. It was all about going for the center. I don't think that's the strategy we want to use anymore.
Seth Godin