Fire the committee. No great website in history has been conceived of by more than three people. Not one. This is a deal breaker.

No, everything is not going to be okay. It never is. It isn't okay now. Change, by definition, changes things

You succeed because you've chosen to be confident. It's not really useful to require yourself to be successful before you're able to become confident.

When you think about Uber and Airbnb and the other companies that are turning things upside down, Uber isn't big 'cause they ran a lot of ads. They're big because someone took out their iPhone and said to their friend, watch this, and pressed a button and a car pulled up.

Everyone has failed, everyone has misspoken, everyone has meant well but done the wrong thing. Your favorite restaurants, cafes and books have all gotten a one-star review along the way. No brand is perfect, no individual can pretend to be either. Perfect can't possibly be the goal, we're left with generous, important and human instead.

The biggest takeaway for anyone seeking to write is this: don't go looking for the way other authors do their work. You won't find many who are consistent enough to copy, and there are enough variations in approach that it's obvious that it's not like hitting home runs or swinging a golf club. There isn't a standard approach, there's only what works for you (and what doesn't).

The minute there's a map, there is no art. Paint by numbers is not art. Paint by numbers is a mechanical activity.