Most people don't see that they have options beyond what society tells them to do. That's the biggest problem. They honestly believe that compliance is the shortcut to success.
Seth GodinRemarkable work often comes from making choices when everyone else feels as though there is no choice.
Seth GodinThe only people who get paid what they're worth are people who don't follow the instruction book, who create art, who are innovative, who work without a map.
Seth Godin