Do you believe in what you do? Every day? It turns out that belief happens to be a brilliant strategy.
Seth GodinEvery single important thing we do is something we didn't use to be good at, and in fact, might be something we used to fear.
Seth GodinYou have to find a group that really desperately cares about what it is you have to say. Talk to them. They have something I call otaku. It's a great Japanese word. It describes the desire of someone who's obsessed to, say, drive across Tokyo to try a new Ramen noodle place 'cause that's what they do, they get obsessed with it.
Seth GodinYou can listen to what people say, sure. But you will be far more effective if you listen to what people do.
Seth Godin