Dreamers don't have special genes. They find circumstances that amplify their dreams.

The mirror we hold up to the person next to us is one of the most important pictures she will ever see.

What is school for? If you're not asking that, you're wasting time and money.

The mistake so many marketers make is that they conjoin the urgency of making another sale with the timing to earn the right to make that sale. In other words, you must build trust before you need it. Building trust right when you want to make a sale is just too late.

Real content marketing isn’t repurposed advertising, it is making something worth talking about.

You market when you hire and when you fire. You market when you call tech support, and you market every time you send a memo.

Earn trust, earn trust, earn trust. Then you can worry about the rest.