Action or inaction are both forms of leadership and standard setting.

Writing a book is a tremendous experience. It pays off intellectually. It clarifies your thinking. It builds credibility. It is a living engine of marketing and idea spreading, working every day to deliver your message with authority. You should write one.

Products that are remarkable get talked about.

If you need to conceal your true nature to get in the door, understand that you'll probably have to conceal your true nature to keep that job.

Make something happen today, before you go home, before the end of the week. Launch that idea, post that post, run that ad, call that customer. Go the edge, that edge you've been holding back from... and do it today. Without waiting for the committee or your boss or the market. Just go.

I intentionally abandoned the hard stuff early on because not only do I think it's useless, I think it's a distraction.

Own your dreams. There is no better way to make them happen.