A big part of doing your work is defending your time and your attention so you can do your work.
Market-driven design builds the success of the product's marketing into the product itself.
Learning is not watching a video, learning is taking action and seeing what happens.
As soon as we associate reading with a test, we've missed the point.
It's clearly more fun to make the rules than to follow them.
Empathy requires something extremely difficult: accepting the fact that we are not and never will be in the other person's shoes. There's no rational, universal course because individuals have different goals, different worldviews and different experiences.