The habit of doing more than is necessary can only be earned through practice.

I have something to say. I know how to do something. I’m doing it. If you want me to do it with you, raise your hand.

Great leaders don't try to please everyone. Great leaders don't water down their message in order to make the tribe a bit bigger. Instead, they realize that a motivated, connected tribe in the midst of a movement is far more powerful than a larger group could ever be.

Acknowledge to yourself that the factory job is dead. Having a factory job is not a natural state. It wasn't at the heart of being human until very recently. We've been culturally brainwashed.

If failure isn't an option, then success isn't either. Success is just failure repeated until it works.

Remember the Bob Dylan rule: it's not just a record, it's a movement.

A customer is never out of warranty, even if his product is.