Good marketers tell a story.

The best marketing strategy is to destroy your industry before your competition does.

We need to care enough to connect, to put ourselves at emotional risk and play one note worth hearing.

The question isn’t whether or not you should wait to be picked, the question is whether you care enough to pick yourself.

Acknowledge to yourself that the factory job is dead. Having a factory job is not a natural state. It wasn't at the heart of being human until very recently. We've been culturally brainwashed.

As you've probably discovered, great work makes us uncomfortable.

Don't create for the masses. Create for the people who are your kind of weird.