My new favorite word is 'awkward.'...Th e reason we need to be in search of awkward is that awkward is the barrier between us and excellence, between where we are and the remarkable. If it were easy, everyone would have done it already, and it wouldn't be worth the effort.
Seth GodinArt is when we do work that matters in a creative way, in a way that touches (people) and changes them for the better.
Seth Godin