The only reason to build a website is to change someone. If you can't tell me the change and you can't tell me the someone, then you're wasting your time.
Seth GodinLack of resources (payroll), time and competing priorities are why so many nonprofits haven't done well. It's that simple.
Seth GodinYou have to find a group that really desperately cares about what it is you have to say. Talk to them. They have something I call otaku. It's a great Japanese word. It describes the desire of someone who's obsessed to, say, drive across Tokyo to try a new Ramen noodle place 'cause that's what they do, they get obsessed with it.
Seth Godin