The universal truth is beyond question-the only people who excel are those who have decided to do so.
Seth GodinDon't scale because you think there's a pot of gold over that rainbow. Scale because you're ready and eager to do heroic work, every day, forever.
Seth GodinThis notion that it is up to each person to innovation in some way flies in the face of the industrial age, but you know what, the industrial age is over.
Seth GodinDo your art. But don't wreck your art if it doesn't lend itself to paying the bills. That would be a tragedy.
Seth GodinI wonder why anyone would hesitate to be generous with their writing. I mean, if you really want to make a living, go to Wall Street and trade oil futures ... We're writers. We're doing something that is inherently a generous act. We're exposing ourselves to the muse and to the things that frighten us. Why do that if you're not willing to be generous? And paradoxically, almost ironically, it turns out that the more generous you are, the more money you make. But that's secondary. For me, the privilege of being generous is why I get to do this.
Seth Godin