If you don't get it built, the work doesn't matter.

You want it to be hard. If it's hard, then that means others can't do it easily and you can charge for that value.

Marketers want to get their messages in front of you. They must get their messages in front of you, just to survive. The only problem is-do you really want more marketing messages?

Put aside your need for a step-by-step manual and instead realize that analogies are your best friend.

Low price is a great way to sell a commodity. That's not marketing though, that's efficiency.

One bad review doesn't ruin my day because I realize what a badge of honor it is to get a bit of criticism at all.

The most successful givers aren’t doing it because they’re being told to. They do it because doing it is fun. It gives them joy.