Most of the time, creative entrepreneurs lose interest long before their marketing message loses its power.
Successful people are the ones who are breaking the rules.
If you're remarkable it's likely that some people won't like you.
The innovator creates a business where they are making money, even when they sleep.
If you're not willing to get your 'worst one ever' out of the way, how will you possibly do better than that?
The thing about goals is that living without them is a lot more fun, in the short run. It seems to me, though, that the people who get things done, who lead, who grow and who make an impact . . . those people have goals.