I look at Starbucks, Howard Schultz has made many brilliant decisions, and one of the things that they did was they invented the third space. It's not work, it's not home. That's one of the engines of its spread. But at the same time he was doing that, he bet the farm to open more and more stores in any given town, and making it ubiquitous made it much easier to say to your friend, I'll meet you at Starbucks.
Seth GodinIf you need to conceal your true nature to get in the door, understand that you'll probably have to conceal your true nature to keep that job.
Seth GodinMost people are searching for a path to success that is both easy and certain. Most paths are neither.
Seth GodinIn the long run, doing work that's important leads to more happiness than doing work that's merely profitable.
Seth GodinMost people with a big idea, great talent and/or something to say don't get lucky at first. Or second. Or even third. It's so easy to conclude that if you're not lucky, you're not good. So persistence becomes an essential element of good, because without persistence, you never get a chance to get lucky.
Seth Godin