Game music has a purpose and it does incorporate sound effects.

Most people think video games are all about a child staring at a TV with a joystick in his hands. I don't. They should belong to the entire family. I want families to play video games together.

A great idea solves multiple problems at the same time.

Angry Birds is a very simple idea but its one of those games that I immediately appreciated when I first started playing, before wishing that I had been the one to come up with the idea first.

I think I can make an entirely new game experience, and if I can't do it, some other game designer will.

When we're doing an action game, we make the second level first. We begin making level 1 once everything else is completed.

I don't like all the attention. I think it's better to let my work do the talking.