With the never-ending stream of new social technologies, apps and platforms rolling out every day, its easy to get lost in the minutiae of social media. Yet for there to be effective change, especially within large, top-down, hierarchical institutions, a company must have an over-arching understanding of the new role it has to play.
Simon MainwaringSocial technology gives leaders a vital new platform with which to connect their companies to the myriad stakeholders who have an interest in their well being.
Simon MainwaringMore than ever before, consumers have the ability to unify their voices and coalesce their buying power to influence corporate behaviors.
Simon Mainwaring