Stories are our attempts to share our values & beliefs with the hopes that we may attract those who believe what we believe. This is the basis of forming a trusting relationship. Story telling, therefor, is only worthwhile when it tells what you stand for, not what you do.

When we are in groups, when we are surrounded by people who believe what we believe, trust emerges and our very survival and progress goes up.

Focus on money and we will make money. Focus on impact and we will make an impact.

Very few people or companies can clearly articulate WHY they do WHAT they do. By WHY I mean your purpose, cause or belief - WHY does your company exist? WHY do you get out of bed every morning? And WHY should anyone care?

Average companies give their people something to work on. The most innovative organizations give their people something to work toward.

Innovation is not born from the dream, innovation is born from the struggle

Leadership is not a license to do less. Leadership is a responsibility to do more