You [should] persist even though there are some short-term stresses and even though there is some uncertainty, because it's the right thing to do.

There's nothing efficient about innovation.

Starbucks was founded around the experience and the environment of their stores. Starbucks was about a space with comfortable chairs, lots of power outlets, tables and desks at which we could work and the option to spend as much time in their stores as we wanted without any pressure to buy. The coffee was incidental.

We have no choice, we must all die. How we live, however, is entirely of our choosing.

Entrepreneurs see the thing they want or need, then try to figure out a process of how to get it. People who shouldn't be entrepreneurs see the standard process they need to go through to get the thing they want or need then decide if they want to go through that process.

Our reputations do not come from how we talk about ourselves. Our reputations come from how others talk about us.

Our survival depends on our ability to form trusting relationships.