Average companies give their people something to work on. The most innovative organizations give their people something to work toward.
Simon SinekWhen we tell people to do their jobs, we get workers. When we trust people to get the job done, we get leaders.
Simon SinekWe invest in things like the future, like our children, like education. In other words, we invest in things that we understand we will not see an immediate return of investment but everybody knows it will have a positive impact and you can easily measure it over the course of time. Your why is exactly the same thing.
Simon SinekDuring World War II, the pilot losses were staggering. In some bombing raids, as many as 80% of the planes that left did not return.
Simon Sinek