What I understand about this concept of why is that it functions exactly the same way as parenting or exercise or any of these things we claim to invest in.
Simon SinekVision is the ability to talk about the future with such clarity it is as if we are talking about the past.
Simon SinekDisney became hated. It became one of the evil corporations. It used to be loved. They couldn't hold onto talent; they couldn't attract talent. Some of their products did badly. The Californialand project was a $5 billion waste of money. They couldn't make it work. The magic had gone, no pun intended.
Simon Sinek