A why has to be for others. It's something you give to the world. It's the reason your friends love you because this is the thing that you give them and it fulfills them. This is the reason your clients love you or your fans love you because you give them something. It's something to offer, that's what the why is.
Simon SinekStand for people. Not a product or service or metric or number. If we stand for real, living, breathing people, we will change the world.
Simon SinekIt's better to go slowly in the right direction than go speeding off in the wrong direction.
Simon SinekI have been inspired by Martin Luther King and how he inspired a movement. I have learned that a cause must be organic; if it is to have an impact it must belong to those who join the movement and not those who lead it.
Simon SinekThe leaders who get the most out of their people are the leaders who care most about their people.
Simon SinekGreat leaders must have two things: a vision of the world that does not yet exist and the ability to communicate that vision clearly.
Simon SinekChampions are not the ones who always win races - champions are the ones who get out there and try. And try harder the next time. And even harder the next time. 'Champion' is a state of mind. They are devoted. They compete to best themselves as much if not more than they compete to best others. Champions are not just athletes.
Simon Sinek