Great companies donโt hire skilled people and motivate them, they hire already motivated people and inspire them. People are either motivated or they are not. Unless you give motivated people something to believe in, something bigger than their job to work toward, they will motivate themselves to find a new job and youโll be stuck with whoeverโs left.
Simon SinekFollowing takes why. Transactions take what. It has to be real. It has to be the same for writing a book.
Simon SinekThe confident ask questions to learn what will connect. The insecure just keep talking with the hope something will stick.
Simon SinekI don't hire any companies or ask any of my friends to write reviews for me on Amazon when I have a book come out so they can drive up my ratings on Amazon. I don't have a publicist.
Simon Sinek