Walt Disney had a very clear sense of why. He was about happiness. Remember when Disney was founded, it was during war. People said that life sucked. And he said, "No." He was an eternal optimist who said: "Life is beautiful. It's about giving. It's about family." Look what happened. His cause grew and people committed themselves to helping him grow the Disney why and it was hugely successful.
Simon SinekQuality effective leaders have the confidence to trust others to try, succeed, and sometimes to fail. We very often confuse personality with leadership. In other words, leadership is not about being a nice person or not a nice person.
Simon SinekHappy employees ensure happy customers. And happy customers ensure happy shareholdersโin that order.
Simon SinekDuring World War II, the pilot losses were staggering. In some bombing raids, as many as 80% of the planes that left did not return.
Simon SinekLeadership is neither a rank nor a title. It is a choice. The choice to provide care and protection for those for whom we are responsible.
Simon SinekIf someone's performance is down we do not say, 'Hey pick up your things here.' We do not yell and scream at them, we say, 'Are you okay?' The idea of putting our financials goal aside for one minute to express empathy for the human being for that work and saying, 'Are you okay?' That is part of the sacrifice.
Simon Sinek