Walt Disney had a very clear sense of why. He was about happiness. Remember when Disney was founded, it was during war. People said that life sucked. And he said, "No." He was an eternal optimist who said: "Life is beautiful. It's about giving. It's about family." Look what happened. His cause grew and people committed themselves to helping him grow the Disney why and it was hugely successful.
Simon SinekThe next time someone starts listing all the reasons an idea won't work or can't happen, ask them to give 3 reasons it can.
Simon SinekInspire people to do the things that inspire them and, together, we can change our world.
Simon SinekThe confident ask questions to learn what will connect. The insecure just keep talking with the hope something will stick.
Simon SinekIdeas are like dreams; they will disappear unless we record them. Write a book, a blog, build a company, anything that makes the ideas real.
Simon SinekI go into every meeting, into every room and for every speech understanding the standard deviation, the Bell Curve. I know there are about 10-15 percent of people in the room, who say, "I've been trying to say this for years. Finally. I agree. Yes, yes, yes." I know there are about 15 percent of the people in the room who think I'm an idiot, who think I don't know what I'm talking about, who think I'm naive or I have oversimplified everything. The majority who are open to the ideal.
Simon Sinek