Achievement happens when we pursue and attain what we want. Success comes when we are in clear pursuit of Why we want it.

The goal is not to be perfect by the end. The goal is to be better today.

The responsibility of leadership is not taken, it is given. Only when others choose to follow us can we truly lead.

Leadership is like parenting.

Truly effective and inspiring leaders aren’t actually driven to lead people; they are driven to serve them.

A small team, committed to a cause bigger than themselves, can achieve absolutely anything.

Most organizations only focus on WHAT they do and HOW they do it - tactics and strategies - and they aren't even aware that this thing called the WHY exists. Focusing on only two pieces of a three piece puzzle leaves an organization, or a career, inherently out of balance. Being out of balance, only operating on two of the three pieces, shows up in different ways - increased stress, loss of passion, obsession with what your competition is doing, being forced to play the price game, trouble differentiating. These are all signs that the WHY is missing.