I only have one why, and my challenge is to make sure the things I say and the things I do remain consistent for as often and as long as possible.

The trick to balance is to not make sacrificing important things become the norm.

Success comes when we wake up every day in that never-ending pursuit of why we do what we do.

When you start with why, which decision you make becomes very easy. It is so hard to do when you may suffer a short term loss or you may lose out on some short term gain. But in the long run it's way more powerful and way more stable.

When my books came out, they started selling but they started selling at a relatively consistent but low pace. And they started to pick up the pace.

Leadership is a choice. It is not a rank.

If somebody wants to learn their why, either you help them or send them over to their course. All of this stuff helps.