Authorities act with themselves in mind. Leaders act with others in mind. Authorities take. Leaders give. Authorities die. Leaders live on.

Good marketing speaks to human beings - the way human beings understand and take in information.

A why has to be for others. It's something you give to the world. It's the reason your friends love you because this is the thing that you give them and it fulfills them. This is the reason your clients love you or your fans love you because you give them something. It's something to offer, that's what the why is.

Work requires effort. Things we love to do feel effortless. Only do the things you love and you'll never have to work again.

We should never change our minds about where we are going, but always be curious about different ways to get there.

Truly effective and inspiring leaders aren’t actually driven to lead people; they are driven to serve them.

Vision is the ability to talk about the future with such clarity it is as if we are talking about the past.