Now the kids are portrayed as dirty when they talk to an agent, a shoe guy, some hanger-on. Well, it's only natural that people are circling them - there are millions of dollars involved.

Kobe [Bryant] had the biggest contract for a high school kid. He was the first one to get more than a million a year.

Beginning in 1978, Nike paid coaches to put their shoes on the team.

In terms of my work with Nike, obviously signing Michael Jordan to a $500,000 contract in 1984 set a new precedent for the business side of the game.

The NCAA wants to control the images; they say they own your image forever. If you look through this façade, it's crazy.

I was starting out in the business, there was only one path to playing professionally - graduate, or go four years. With the creation of the ABA [American Basketball Association] in the early 1970s, the sanctity of having to go to college was broken. The ABA took anyone, starting with Spencer Haywood.

People will always go to games. And not just Duke versus North Carolina. Even Appalachian State against Chatworth.